Proxima Nova

Detail of Proxima Nova used on What's On TV

The 42 members of the Proxima Nova family get a real work out in What’s On TV, the best selling magazine in the UK. Virtually all the type in the magazine is set in Proxima Nova, from the headlines on the cover to the tiny, densely-packed text in the radio and tv listings section. It’s all part of a recent redesign of the magazine, and, according to one of the designers, the reaction from readers has been positive. The magazine also requested a new weight—halfway between Regular and Semibold—which I may release to the public at some point.