Type selection is key
Typography sets the tone before you say a word. It shapes how your message comes across — how it feels, how it’s read, and how it’s remembered.
We notice type most when it’s wrong. When something feels off. The spacing’s tight, the voice is too loud, or it just doesn’t match what’s being said. But when the type is right, it gets out of the way — and helps the words do their job. It can give structure to ideas. It makes space for meaning. Typography isn’t just about style. It’s about the way we take in information. It adds rhythm to the reading experience. It tells us where to look first and what matters most. It makes content easier to follow, and in some cases, easier to trust. The tone comes through in the details — the shape of the letters, how they’re spaced, the way one form leads to the next. Some typefaces feel quiet and careful. Others have energy. Some pull you in. Some stay out of the way. Choosing the right one is less about picking a look and more about finding a voice that fits what you want to say.That’s why trying type in context matters. It’s one thing to see a beautiful letter or a well-set specimen — but it’s another thing to see how it handles your content. How it behaves when it’s small. How it reads when it’s big. How it feels with your own words.That’s what this space is for. Try a headline. Paste a paragraph. Adjust the size, change the weight, type something unexpected. Some typefaces are built to be expressive. Others are made to stay flexible. The best ones hold up in all kinds of situations. They do the job without losing their character. Take a minute to experiment. You’ll know when it feels right.
About Mostra Nuova Thin
Mostra Nuova Thin is a part of the Mostra Nuova font family. It includes OpenType features such as stylistic alternates, stylistic sets, and several more. Mostra Nuova Thin is ideal for greeting, logo, and magazine usage.
Mostra Nuova (2009) is based on a style of lettering seen on Italian Art Deco posters and advertising of the 1930s. Although it’s very geometric, I made subtle optical adjustments to keep it from looking too severely mechanical. I first released it in 2001 as Mostra, a caps-only design. Mostra Nuova has more weights, better language support, and lowercase letters. It features dozens of alternate characters providing endless stylistic possibilities within the basic design, from fairly plain to quite stylized.
Language Support
Language Support
- Belarusian
- Catalan
- Croatian
- Czech
- Danish
- Dutch
- English
- Filipino
- Finnish
- French
- Fula
- German
- Hungarian
- Indonesian
- Italian
- Latvian
- Macedonian
- Malay
- Maltese
- Norwegian
- Polish
- Portuguese
- Romanian
- Russian
- Serbian
- Slovak
- Slovenian
- Spanish
- Swedish
- Turkish
- Ukrainian
Features
OpenType Features
- Common Ligatures
- Ordinal Numerals
- Stylistic Alternates
- Stylistic Sets